Keb Mo Releases Touching Video for "We Don't Need It" – Newest Album Earns Grammy Nod


Keb Mo has released a moving video for his song “We Don’t Need It,” a track off his recent Grammynominated album The Reflection, in an effort to raise awareness of the current social and economic situations faced by so many Americans today. The video (which recently premiered on MSN Music) stars Keb Mo alongside actress Camryn Manheim in a poignant interpretation of how family bonds can transcend hard times. Watch the video here:   

Keb Mo explains:

“It appears to be a song about hard times, yet it’s also a song about an opportunity – a golden moment for the family. The family learns that they are collectively powerful to create what they need in their lives. The song addresses fear, underestimating one’s value, and the power of being appreciated. It represents an awakening for the family with collective growth. My co-writer Allan Dennis Rich brought infinite wisdom to this process and I am very grateful.” 

Fully committed to the cause, Keb Mo is partnering with the non-profit WhyHunger. A leader in growing the movement to end hunger and poverty, WhyHunger connects people to nutritious, affordable food while supporting grassroots solutions that inspire self-reliance and community empowerment.

The Grand Ole Opry has also invited Keb Mo to perform on December 17 at the Ryman Auditorium in Nashville, where he will play alongside Emmylou Harris, The Civil Wars, and more. The show wraps up a landmark year for Keb Mo, who recently returned to the U.S. after an extensive tour through Europe, that included a stop in London to perform his hit single “The Whole Enchilada” on Later with Jools Holland. Watch the performance here:

Keb Mo’s newest record, The Reflection, was released earlier this summer on Yolabelle/Ryko and just earned a Grammy nomination for Best Blues Album, marking his sixth nomination in this category, with three wins under his belt. The critical acclaim has also been overwhelming, with Rolling Stone praising Keb’s “soulful voice and bluesy licks,” and the Associated Press declaring, “with bluesy guitars, groovy Hammond Organs, and Keb Mo’s rich, smoky voice, The Reflection is a warm, mellow ride from start to finish.” Likewise, Philadelphia Daily News affirms, “You’d need a cold heart and tin ears to remain unmoved by Keb Mo’s new album.”